Marketing in New Zealand

Now well established as a New Zealand marketing textbook, the third edition of Marketing in New Zealand builds on the strengths of the first two editi...
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Marketing Management

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Marketing Management

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Marketing Management (Custom Edition)

This custom edition is published for Macquarie University....
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Marketing Management and Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The authors show...
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Marketing Management plus Pearson MyLab Marketing with Pearson eText (Package)

  Forundergraduate and graduate courses in marketing management.   Thegold standard for today's marketing management studentTh...
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Marketing Management, An Asian Perspective

For undergraduate and graduate courses in marketing management Stay on the cutting-edge with the gold standard text that reflects the latest in market...
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Marketing Management, Global Edition

For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in mark...
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Marketing Management, Global Edition

For undergraduate and graduate courses in marketing management The gold standard for today's marketing management student The world of marketing is ch...
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